Low air mile DN product feeds animals supplied to Booths Supermarket

We are delighted to report that Mr. Ian Knight, who finishes lambs for Booths Supermarket, is feeding his animals on our "DN Herdwick Alka Lamb Nuts," a low air mile product containing no palm kernel and UK sourced ingredients.

Booths Supermarket are proud to support Herdwick farmers and they are the only major retailer to stock Herdwick meat. They say, "We aim to improve the viability and profitability of upland farming, guaranteeing a fair price for local farmers."

Herdwick sheep are reared on the Cumbrian hills at heights upwards of 1,000 feet and graze on wild grass and forage. This diet gives the lamb a distinctive gamey flavour. The lamb season usually runs from mid-January until mid-June, with mutton available to order at Christmas.

Farmer Ian Knight says, "One of the worst things about farming is the uncertainty of the value of lamb. Working with Booths guarantees secure demand and a fair price for our Herdwick lamb. This enables farmers to plan ahead and invest in a sustainable future for their businesses."